studio seed is two! happy birthday to us


Well I can't believe this has crept up on me so quickly.... Monday 10th December 2012 sees the SECOND BIRTHDAY of Studio Seed!

It feels like yesterday that I quit my day job and set up shop as Studio Seed in the spare room, it was at the same time the most scary and the most exciting thing I've ever, EVER done. I can quite honestly say now, two years down the line, that it was the best decision I ever made. Don't get me wrong, it's bloody tough! Constant worry about finances and responsibilities; not being able to switch off from work, like, ever; nightmare clients; the dreaded 't' word ("tax doesn't have to be taxing"??!); mad dashes up the motorway to meet the printer in a service station to deliver stationery on time and more hours worked than is probably advisable on health and safety grounds. But I wouldn't change it for the world. It is by far the most rewarding thing I have done. I love being able to choose the direction my business takes, I love the fact that I spend {most} days doing something I absolutely adore and that I've only ever dreamed of doing, and the fact that I am slowly building an aspirational brand that I'm really, really proud of.


My personal highlights from the past two years include....

-moving into a proper real-life studio a year ago with my lovely, supportive and wonderful {JLS obsessed} designer friend Jess Williams

-a celebrity endorsement from none other than Amanda Holden! (Whose tree and house are currently adorned with my baubles and artwork respectively)

-selling designs to prestigious companies including Gap Kids

-launching my 'Off the Peg' wedding stationery collections which have been really successful

-signing up for the premier stationery trade show, Top Drawer, for January 2013

-serious interest from stationery gods Paperchase on stocking my ranges (watch this space!)

-being part of the wonderful, supportive and fabulous Papergirls group

-despite them nearly causing me to have a breakdown, bringing a unique product {personalised baubles} to market which were more successful than I ever imagined

-making it through two years without a breakdown! {well, excluding bauble-mania}